How Tempe Tourism Markets a City With Their WordPress Site

Tempe Tourism was in desperate need of a new website design. The one they had was outdated, lacked intuitive navigation, and wasn’t a responsive design. Users were struggling to find information for upcoming events, and there were issues with ADA compliance.

It was time for an overhaul of their website to reflect where they were now. They reached out to two local companies for this. For the redesign, they reached out to Attic Salt. Fyresite was called in to complete the development.

Tempe Tourism needed a new website design, and who better to help than 2 Arizona local companies? Attic Salt, a local company was contracted to do the design. Attic Salt and Fyresite have collaborated on projects before, including DFDG Architecture and Renaissance Construction.

As the development partner, Fyresite’s job was to bring the design to life. We developed Attic Salt’s design into the front end, ensured a mobile-first, ADA compliant and responsive design, and made restructured the information on the homepage to make it easier to find upcoming events. By building custom post types, we were able make it easier for the Tempe Tourism team to manage day-to-day updating of their site.

We also migrated all the content and applied relevant redirects to make sure that there were no broken or missing links. Multiple integrations were put into place, including Instagram and Newsletter platform integrations.

Now, Tempe Tourism can promote the city they love with a site that matches their brand, developed to allow them to update without relying on a developer.