Customize Wholesale Selling with Shopify B2B
Sell wholesale on your terms with Shopify B2B. Enjoy the freedom of creating item catalogs and payment terms for different customers.
Seamlessly sell B2B and D2C with Shopify Plus
With Shopify B2B, there is no need to choose between business and direct-to-consumer sales. Run a blended store that serves both B2B and retail customers from a single Shopify storefront, or as a dedicated expansion store for complex B2B requirements.
"So far we're loving it, it's a night and day difference. There are so many issues that we don't have to look at now – no more technical problems. I can pick anyone to add the products to our website and they immediately function and look great, working in the back end is super, super easy, zero glitches so far."
Cody - Chassis Unlimited
Shopify B2B Certified
Fyresite has successfully completed all available Shopify B2B certifications, demonstrating our proven expertise and trusted partnership with Shopify to deliver high-quality, enterpise ready B2B-focused solutions.
Award Winning Web Design & Development Services
We work with you to develop your customer journey, refine your brand positioning, and decrease digital friction.
State Forty Eight
Chassis Unlimited
Frequently Asked Questions
All of Your Shopify B2B Questions Answered
What B2B services does Fyresite provide?
Core Shopify B2B & Plus services
End‑to‑end B2B on Shopify Plus implementation (blended DTC/B2B or dedicated B2B stores), including custom pricing & payment terms, checkout extensibility, automation, tax compliance with Avalara, shipping/fulfillment, POS, and systems integrations.
Shopify Plus development & migrations (Magento, WooCommerce, BigCommerce, custom platforms), custom apps, custom themes, site speed/SEO, and checkout optimization.
Ongoing “Continuous Improvement” retainers for Shopify stores (tiered plans), covering UX, CRO, SEO, and technical upkeep.
Complementary capabilities that support B2B commerce
POS & omnichannel retail enablement (setup, multi‑location operations, offline mode, inventory sync, advanced reporting, returns/exchanges, hardware integration).
Custom web & app development, UI/UX research & design, and AWS cloud consulting (for portals, configurators, dashboards, middleware, and infrastructure).
Shopify Partner program services including Wholesale/B2B, CRO, site performance & speed, analytics & tracking, store build/redesign, store migration, custom apps & integrations, systems integration, checkout upgrade, and ongoing site management.
Relevant Case studies
NIS America — custom bi‑directional NetSuite integration via Celigo, bundle products & preorder handling.
Clé Tile — B2B, custom calculator app, custom mini‑cart logic, checkout modifications, custom product sorting.
Pooltables.com — custom ERP connector app, custom variation tooling, custom mini‑cart & checkout
Is Fyresite certified to deliver Shopify B2B solutions?
Yes. Fyresite has completed Shopify’s available B2B certifications and maintains a plus partner agreement with Shopify to deliver purpose-built B2B commerce solutions.
Why do you recommend Shopify Plus for B2B merchants?
Shopify Plus is well suited to many enterprise B2B requirements because it scales for high traffic, supports extensive customization and checkout extensibility, and includes built-in B2B capabilities that help merchants launch and iterate quickly while minimizing hidden costs.
Which back-office systems and ERPs do you integrate with?
We routinely integrate Shopify with a broad set of ERPs and enterprise systems. Common integrations include NetSuite and Epicor, and we design tailored integration strategies for other modern ERPs to meet each client’s operational needs.
Do you support headless and Hydrogen/Oxygen storefronts?
Yes. We design and build headless storefronts, including Hydrogen + Oxygen implementations, when that architecture is the right fit. We also advise clients on the tradeoffs — headless offers advanced flexibility but introduces increased cost, complexity and operational overhead, so we assess appropriateness during discovery.
What is Fyresite’s project approach for B2B engagements?
Our approach begins with discovery and strategy, followed by a scoped Statement of Work (SOW) that defines goals, technical architecture, migration scope, functional requirements, design deliverables, timeline and commercial terms. After SOW approval we proceed with design/prototyping, development, QA, launch and post-launch support.
How do you handle complex B2B features — e.g., custom pricing, quoting or approval flows?
We design and implement complex B2B features such as multi-tier pricing, restricted catalogs, quote builders, deposit/payment flows and approval workflows. These features can be delivered as standalone components or integrated parts of a larger B2B platform depending on client needs.
Do you migrate merchants from platforms like WooCommerce or Magento?
Yes. We execute replatforming projects from legacy platforms such as WooCommerce and Magento, including data mapping, app replacement planning and phased rollouts when appropriate.
How long does a typical B2B project take and how is pricing determined?
Project timelines (1-4 months) and costs vary with the complexity of features, number of integrations and data migration requirements. We document timeline and commercial details in a detailed SOW after discovery so that clients have a clear delivery and pricing plan prior to development.
What about post-launch maintenance and enterprise operations?
We offer post-launch maintenance and operational services, including Shopify Plus maintenance checklists and flexible support plans. Maintenance can be provided via monthly retainers or ad-hoc engagements according to the client’s operational needs.
How do you approach security, hosting and compliance?
Fyresite designs secure, scalable hosting and infrastructure (AWS or Oxygen where appropriate) and follows industry best practices for performance, security and operational continuity. We also advise clients on compliance matters related to international launches and regulatory requirements.
Which industries and use cases have you supported?
Our team supports enterprise B2B clients across multiple industries. We maintain case studies and testimonials for Shopify B2B projects that demonstrate our experience across a range of verticals and use cases.
What is the recommended way to get started with Fyresite?
Begin with a discovery call. During discovery we capture business objectives and current systems, then produce a detailed SOW that defines scope, technical approach, timeline and cost. The SOW serves as the formal plan for delivery.
Do you build custom apps and integrations or do you prefer off-the-shelf apps?
We evaluate “build versus buy” for each requirement. When off-the-shelf apps meet security, scale and integration needs we recommend them; when custom logic or complex integrations are required, we develop secure custom apps and connectors. Our recommendations are driven by scale, security and maintainability.
If a client isn’t sure whether they need headless, how do you advise them?
We assess the client’s goals, marketing team autonomy, change-velocity requirements and the cost/complexity tradeoffs. For many businesses Liquid on Shopify Plus is sufficient; headless is recommended selectively when specific business needs justify the additional cost and operational complexity. We document headless readiness and pros/cons during discovery.
We create exceptional eCommerce experiences for growing brands on Shopify Plus.
Shopify Plus is a leading ecommerce platform used by the world's fastest-growing brands. Fyresite has been helping brands win online since 2012 and a Shopify Plus partner agency since 2019.
