Made the big decision to migrate from Web Shop Manager to Shopify Plus? You probably have some questions.

Fyresite has worked with many automotive clients looking to move to Shopify Plus due to platform headaches. We’ve compiled this list of frequently asked questions for automotive merchants looking to learn more about migrating to Shopify Plus.

Want expert help? Contact Fyresite to learn more about our services

What is Web Shop Manager?

Web Shop Manager is purpose-built for automotive complexity. It includes native Year/Make/Model shopping, ACES/PIES-ready catalog structure, and B2B/B2C support.

Why are Merchants Leaving Web Shop Manager?

A lot of automotive merchants use Web Shop Manager. But that doesn’t mean they love it.

Fyresite has helped migrate clients from Web Shop Manager to Shopify. Here’s why they left it:

  • Platform limitations that slow down merchandising and content updates
  • Fitment-driven catalog complexity (YMM, attributes, frequent updates)
  • ERP/PIM/WMS integration complexity
  • Performance bottlenecks and mobile UX gaps hurting conversion

What is Shopify?

Shopify is a leading all-in-one eCommerce platform. They’re not built for one specific industry, servicing business across multiple verticals and D2C, B2B, and combined stores.

Frequently Asked Questions

Here’s what merchants need to know about how Fyresite conducts a Web Shop Manager to Shopify migration.

What exactly migrated over to my new store?

Think of this as a professional “house move.” We’ll pack up what you need and want to keep, such as:

  • Your products, descriptions, and photos.
  • Your customer list and contact info.
  • A set window of your past orders (so you can look up previous sales).
  • Your blog posts, website pages, and “About Us” info.
  • Your menu bars and site navigation.

How long does the move take?

There isn’t a single right amount of time for every store. If you have a small shop with a simple setup, it might take a few months. If you have a massive warehouse system, multiple custom connections, or several different storefronts, it will take longer. We’ll give you a firm “moving day” date after our discovery.

What will this cost?

Pricing depends on how much stuff we’re moving and how many custom tools we have to build.

  • Simple moves: Usually start in the mid-five-figure range.
  • Large enterprises: These cost more because they require custom engineering to connect all your different business systems.

How do you handle complex parts or custom options?

If you sell products with lots of choices (like different sizes, materials, or specific car fitments), we don’t just “flatten” them. We use Shopify’s smart organization tools to make sure your customers can still find and select exactly what they need without getting confused.

Will my Google rankings drop?

We do everything possible to keep your SEO healthy. We create a “digital map” that tells Google: “The page that used to live here has moved to this new Shopify address.” This prevents “404 Not Found” errors and helps keep your traffic steady.

Can my customers still log in with their old passwords?

Unfortunately, for security reasons, passwords are encrypted and cannot be moved from one platform to another. We will migrate your customers’ accounts, but they will receive an email inviting them to quickly set a new password when the new site goes live.

Will I still be able to see my old sales data?

Yes. You get to decide how much history you want to bring over. Most merchants choose to move the last 12 to 24 months of orders. This ensures your bookkeeping stays organized and you can handle returns or exchanges from recent sales.

What happens to my old apps and custom code?

Old apps from Web Shop Manager won’t work on Shopify. We look at what those tools were doing for you and find a Shopify equivalent. Our goal is to use Shopify’s built-in features first and only build custom tools when your business needs something truly unique.

Can you move my saved credit cards and subscriptions?

Credit card data is locked tight by your payment processor for safety. Because of this, customers usually have to re-enter their payment info on the new site. If you have a subscription business, we’ll look at it case-by-case to find the easiest way to move your recurring customers over.

How do you connect my warehouse or inventory software?

We build “bridges” between Shopify and your other business tools (like your ERP or PIM). This ensures that when you sell an item, your inventory updates everywhere automatically, and your shipping team gets the order details instantly.

Can I customize my checkout page?

Shopify’s checkout is world-class and designed to convert shoppers into buyers. We can style it to match your brand, but we avoid “over-coding” it. This keeps your checkout fast, secure, and easy for customers to use on their phones.

Learn more here.

How do you handle wholesale or “Dealer” accounts?

Shopify Plus is great for B2B. We can set up special “members-only” pricing, custom catalogs for your dealers, and specific payment terms (like “Net 30”) so your wholesale business runs just as smoothly as your retail site.

What if I have multiple websites?

We’ll look at your setup and decide if it’s better to combine them into one powerful store that handles different regions/brands, or keep them as separate that all talk to the same inventory system.

What support do I get during and after the launch?

We don’t just “flip a switch” and leave. We go through a step-by-step process of designing, building, and testing. Once we launch, we stay by your side for a “hyper-care” period to make sure everything is running perfectly and to train your team on how to use the new system.

Get Started

Contact Fyresite to begin the discovery process today.