Responsive Design
The RAW website was developed employing a mobile first design process utilizing Sketch for UI/UX Design, InVision for prototyping / collaboration, and developed into a custom Wordpress theme.
RAW Rolling Papers
RAW is an authentic brand that needed a new responsive website to reflect its unique culture & style. We designed a custom Wordpress theme that captures the brand's RAWthentic attitude and showcases hundreds of individual products in stunning detail.
Platform
Wordpress
Fyresite's Role
Content Writing, Custom Wordpress Theme, Photo Editing, Responsive Web Design, UI/UX Design, Web Development,
Technologies
PHP, Javascript, HTML5, CSS3, WooCommerce
Project Details
After 10+ years of hard work, RAW established itself as the leading brand in the rolling paper industry and needed a new responsive website that could manage multiple custom post types, hierarchical product categories, constantly evolving content, events, and live social media integrations. By working closely with the RAW team to fully understand their business, audience, and company culture, our UI/UX designers and senior product management team was able to design a fully custom responsive WordPress deployment that meets RAW’s unique needs now and into the future.
Complete Wordpress Integration
The RAW project features a number of easy-to-update custom post types for product management, multi-tier category pages, and upcoming events.